On SI Gets A New Look

Minute Media reveals the new look and feel of Sports Illustrated’s network of hyper-focused, localized team sites, ‘On SI’ (previously FanNation).

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After obtaining the publishing rights to Sports Illustrated earlier this year, Minute Media has been hard at work completing the transition and implementing changes to usher the editorial platform into a new era. One such change was the rebrand of FanNation to re-align the sites closer to SI’s national coverage and create greater brand recognition among their niche audiences. Thus, ‘On SI’ was born. 

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‘On SI’ features the same, localized reporting that fans have come to love and rely on, just with a fresh look. These sites are also now underpinned by Minute Media’s technology stack, allowing for greater video and editorial capabilities. 

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Check out the new ‘On SI’ here. 

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